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Facebook Advertising Shows 'A Lot Of Potential But It's Not A Slam-Dunk' - Huffington Post NEW YORK/LONDON (Reuters) - General Motors Inc's decision to stop advertising on Facebook may be a wake-up call for the No. 1 social network, but Top advertising executives say it's far too early to know if the site will take off as an ... Posted on 17 May 2012 | 1:50 pm |
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Viewers Want Choice, Control and Relevance from Online Video Advertising, According to Study by Vibrant Media - YAHOO! Vibrant Media, the global leader in premium contextual advertising, has released key research findings that determine what viewers want in their video advertising: choice, control and relevance. The recently completed comprehensive study is being presented ... Posted on 17 May 2012 | 1:07 pm |
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Facebook sparks divide: GM, Ford advertising strategies diverge [Detroit Free Press] - Businessweek May 17--The social media marketing strategies of rivals General Motors and Ford have diverged, revealing a sharp divide on the perceived value of Facebook advertising during the critical IPO week for the social network. General Motors' decision ... Posted on 17 May 2012 | 9:04 am |
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European Provider Truvo Selects Amdocs to Improve Sales, Ordering and Billing for Digital Advertising Products - Yahoo Finance ST. LOUIS, May 14, 2012 /PRNewswire/ -- Amdocs (DOX), the leading provider of customer experience systems and services, today announced that Truvo, a leading provider of search and digital advertising solutions in Belgium and Portugal, will ... Posted on 17 May 2012 | 4:10 am |
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SKECHERS Announces Global Settlement in Advertising Cases - Marketwatch MANHATTAN BEACH, Calif., May 16, 2012 (BUSINESS WIRE) -- --The Company will not pay any fines or penalties. --The Company continues to stand behind its toning technology. Skechers USA, Inc. (NYSE:SKX) today announced that it has settled all ... Posted on 17 May 2012 | 12:28 am |